Our market research solutions that are incorporated in your bespoke plans will support you in achieving your objectives, regardless of the stage of your business, be it a young startup, a growing SME or limited company or partnership/JV, your marketing plan is absolutely fundamental for your business’ success.
Companies of all formats, require an extensive marketing strategy for their business growth stages and needs, we will prepare a comprehensive marketing plan including:
*Basic Package:
- Outline competitors overview
- Outline target market data
- Identification of the top 2 competitors
- List company profile, website, product/services, online pricing data (if available)
*This Package is suitable for solo self-employed startup businesses, and you could add this optional pack to your LaunchPad business plan.
**KickStart Package:
- Everything Included in Basic
- Identifying your target market and customer demographics
- 2 more key competitors, target segments, Value proposition
- List company profile, website, product/services, online pricing data (if available)
**Ideal for a pitch deck presentation to investors or included in the Business Plan
**Entrepreneur Package:
- Everything Included in KickStart
- Feature matrix of top 3 competitors
- Analysing industry trends and benchmarking against competitors
- Strategy and Implementation Plan
- Tailored Marketing Plan/eMarketing
**Ideal for a pitch deck presentation to investors or included in the Business Plan
The following services are available subject to an initial consultation [POA]:
A Strategic Marketing Scrutiny (for existing SME’s)
Redefine your Business Model
The pandemic has forced many businesses to rethink their business plan, rising interest rates, rising food prices, electricity etc. Leaving many consumers with less disposable income and leading to layoffs as many organisations try to cut costs.
Clearly, lower consumer spending means lower business income. As a result, many SME’s are finding it more difficult to justify marketing spend—despite the fact that a robust marketing strategy is what will keep customers flowing to the company.
How this independent service works.
You will receive an initial questionnaire in order to map your current business model. You will then receive your Business Model Canvas filled out as an ‘As-Is model’ (as it is today) and as a ‘To-Be model’ (as it could be). We will then discuss the two models during the teams conference at the conclusion of the assessment.
This marketing analysis could help existing businesses redefine their business model.
